Valuation Results

Valuation is based on the trailing twelve-month profit of 70000, using profit multiples appropriate for a data/analytics SaaS/platform comparable (2.5x–4.5x). Recent revenue momentum is strong: average monthly revenue rose from 8000 to 10000 year-over-year, a 25.0% increase, so a growth uplift was applied. Traffic also grew by about 25% in uniques to 10000 and monthly page views are 50000, supporting the revenue trend and conversion assumptions. SEO and backlink health are moderate: an authority score of 50 triggered a modest positive SEO modifier, and referring domains at 200 added a small uplift to the multiple. Unit economics are attractive; lifetime value 300 versus customer acquisition cost 100 gives an LTV/CAC of 3, which merits a positive unit-economics adjustment. Churn is low at 5%, so no downside haircut for retention. There were no explicit multi-year projections provided, so no projection uplift was applied. Multiplicative modifiers (growth, SEO, referring domains, unit economics) produced a combined uplift of about 1.19 within the allowable cap. Applying that to the 2.5–4.5 profit multiples yields a low valuation near 208531 and a high valuation near 375355. The listed asking price of 100000 was noted but not used because the profit-based valuation is available and provides a clearer basis.