**Podium: A New Chapter for PA Betting Services**
In a significant move, PA Betting Services (PABS) has rebranded itself as Podium. This rebranding effort marks an important milestone in the organization’s evolution. Podium, a provider of real-time data, serves major clients such as Flutter, Entain, and Evoke. The rebranding underscores the company’s commitment to expanding its influence on a global scale. Eugene Delaney, the managing director of Podium, stated, “Our rebrand signifies a crucial phase in our journey. We’re adapting to change while remaining dedicated to our foundational principles of speed, accuracy, and unmatched coverage. As we venture into new markets and develop advanced products, this rebrand mirrors our proactive approach to addressing the ever-changing needs of our international clients and partners.”
**SOFTSWISS Integrates Jackpot Aggregator with Red Star Casino**
SOFTSWISS proudly announces the integration of its Jackpot Aggregator into Red Star Casino’s platform, showcasing the ease with which the product can be incorporated into external systems. During the integration process, SOFTSWISS provides a comprehensive API integration guide and access to a dedicated technical account manager to resolve any challenges that may arise. Angelina Stasiuk, head of business for SOFTSWISS Jackpot Aggregator, said, “Our Jackpot Aggregator is continually progressing. Beyond enhancing engagement mechanics like jackpots and multi-prize campaigns, we are expanding our client base and market presence.” A representative from Red Star Casino commented, “The professionalism of the SOFTSWISS team and the straightforwardness of the integration process have been impressive. We have successfully launched a three-tier progressive jackpot campaign and are excited to offer our players a varied and engaging gaming experience.”
**Playson Enhances Reach with Olybet Partnership**
Playson has entered into a partnership with Olybet, a deal aimed at elevating the gaming experience for Olybet’s players in Spain. This agreement allows Playson to support Olybet’s growth in the Spanish market by integrating its high-demand titles, including the popular ‘hold and win’ collection, into Olybet’s platform. Cristhian Zito, sales manager at Playson, noted, “With OlyBet’s strong presence in Spain and Playson’s reputation for exceptional, engaging games, we are well-positioned to provide enhanced value to players through a rich gaming portfolio.” Andrés Torresan, Olybet’s online casino manager, added, “Our collaboration with Playson strengthens our dedication to innovation in gaming and the delivery of top-tier slot content to critical markets.”
**Pragmatic Play Expands Sportsbook Offerings with Football Player Markets**
Pragmatic Play has broadened its sportsbook offerings by launching football player markets. This expansion includes options for player metrics such as shots on goal, passes, and fouls, becoming available to Pragmatic Play’s clients and their customers. Gareth Crook, senior vice-president of sports at Pragmatic Play, explained, “Betting on individual players is rapidly becoming a significant area of growth for sportsbooks. Increasingly, users favor these markets over traditional football options, making it crucial for us to include this latest offering. Our sports clients now have access to a wide array of player markets across various football competitions worldwide.”
**Lauren Bradley Appointed Director at Gaming Realms**
Lauren Bradley has been appointed as the new director of account management at Gaming Realms, the mobile-focused gaming supplier. This move aims to capitalize on a notable 18% increase in year-on-year revenue for the first half of 2024. Bradley, who brings substantial igaming experience from her previous roles at Blueprint Gaming, Realistic Games, and iSoftBet, expressed excitement about her new position. “I’m thrilled to contribute to Gaming Realms’ success and aid its expansion. With numerous new market entries and developments ahead, it’s an exhilarating time to join the team,” she shared. Gareth Scott, CCO of Gaming Realms, stated, “We are excited to welcome Lauren. Her skills and experience will significantly boost our efforts to achieve commercial goals and sustain growth in established and emerging markets.”
**Thunderkick and Livespins Collaborate on ‘Bet with Streamers’ Experience**
Thunderkick has formed a new partnership with Livespins, offering its game portfolio for the ‘Bet with Streamers’ experience provided by the Evolution-owned social streaming service. This innovative concept allows influencers to stream live slot games, enabling viewers to place bets alongside the streamer and benefit from the same multipliers. Thunderkick’s games like “The Gunman of Goldwood,” “Eager Beavers,” and the “Esqueleto Explosivo” series will now be accessible to streamers. Svante Sahlström, CCO of Thunderkick, commented, “The ‘Bet with Streamers’ initiative presents a unique way to reach potential players and enhance our presence in key markets.” Michael Pedersen, CCO of Livespins, added, “We continuously refresh our content to feature the most prominent titles driving the industry forward. Adding Thunderkick’s popular games strengthens our roster, ensuring streamers offer top-notch entertainment for players.”