Sky Vegas has renewed its partnership with ITV’s high-stakes reality show The Fortune Hotel, returning as headline sponsor for the second series airing this August on ITV1 and ITVX in the UK.
The deal includes 80 seconds of branding per episode, plus sponsorship of Late Checkout—the official companion podcast hosted by Ellie Taylor, airing alongside each episode as a podcast and vodcast.
In a new extension to the partnership, Sky Vegas has teamed up with Banijay Rights to launch an exclusive Fortune Hotel-themed slot game, offering players a chance to experience the show’s suspense in a branded iGaming format. Commenting on the sponsorship, a Sky Vegas spokesperson commented: “We’re excited to return for a second year with The Fortune Hotel. The show’s mix of sunshine, strategy and suspense really resonated with viewers, and this new series promises even more twists and turns. With our expanded partnership – including the Late Checkout podcast and our new slot game – we’re bringing fans closer than ever to the action.”
The eight-episode series, hosted by Stephen Mangan and produced by Tuesday’s Child, will air every Wednesday and Thursday, following 11 contestant pairs competing for £250,000 at a Caribbean resort.
The post Sky Vegas renews sponsorship of UK’s The Fortune Hotel appeared first on G3 Newswire.
Sky Vegas has renewed its partnership with ITV’s high-stakes reality show The Fortune Hotel, returning as headline sponsor for the second series airing this August on ITV1 and ITVX in the UK. The deal includes 80 seconds of branding per episode, plus sponsorship of Late Checkout—the official companion podcast hosted by Ellie Taylor, airing alongside…
The post Sky Vegas renews sponsorship of UK’s The Fortune Hotel appeared first on G3 Newswire.