Live and micro-betting solutions provider nVenue has entered into an agreement with OpenBet to supply operators with its offering worldwide and across the US.
Real-time odds and pricing is generated through nVenue’s utilisation of machine learning and AI, providing operators with the option to curate micro-bets to tailor the in-game betting experience.
These features will be supplied through OpenBet’s Trading System, which delivers an expansive range of content for sportsbooks, such as data, BetBuilder, player props, eSports, and virtuals – powering more than 200 operator partners.
Sam Depoortere, VP of Platform Products at OpenBet, said: “nVenue continues to lead the charge in the micro-betting landscape, with a truly innovative platform that transforms the user experience globally.
“The integration with our Trading System is a game-changer. It not only strengthens our ability to deliver the most engaging and in-demand content but also underscores the importance of our Trading System in offering unparalleled, real-time betting experiences that elevate the value we provide to operators and players alike.”
The micro-betting features will strengthen the offering of OpenBet’s customers across several key US sports verticals, including the NBA, the National Association for Stock Car Auto Racing (NASCAR), and the National Football League (NFL).
More than two billion real-time predictions will be unlocked for operators across each event, with additional real-time granular markets like every down, carry, possession, and kick-off also made available.
Jeremy Jones, CRO at nVenue, said: “Partnering with OpenBet is a transformative opportunity for nVenue, solidifying our standing as the leading global micro-betting provider in the industry.
“Through our integration with OpenBet’s Trading System, we look forward to tapping into OpenBet’s operator network and introducing our unique micro-betting capabilities to a global audience.
“This partnership doesn’t just expand our reach; it validates the importance of delivering real-time, event-specific betting experiences that drive user engagement and growth for operators.”