Senior Portfolio Analyst

BetMGM is one of the fastest-growing brands in the global sports betting and iGaming industry. Backed by the strength of MGM Resorts International and LeoVegas Group, we're bringing the gold standard of entertainment to disrupt the sector. As we scale rapidly, we are building a world-class local team, and performance insights are at the heart of our commercial strategy. The Senior Portfolio Analyst is not just a data expert, but a commercial leader with consultancy-level problem-solving skills to join our high-performing UK analytics function. You will operate across all business functions - from marketing and product to operations and finance - with a clear mission: to understand, optimise, and grow how the business makes money. This role blends deep analytical expertise with strategic advisory capability, delivering insights that shape decision-making, drive revenue, and improve operational efficiency. You will be responsible for working closely with the Head of Group Performance & Insights, Senior Commercial Director and CCO to embed a world-class portfolio analytics framework to help drive fast, actionable portfolio and business decisions. You will serve as a commercial thought leader, shaping strategy, challenging conventions, and elevating commercial thinking across the Group. You will act as a strategic partner to functional leaders (Marketing, Product, CRM, Pricing, Risk, Operations, Finance) to identify growth opportunities and operational efficiencies. You will analyse end-to-end revenue drivers across acquisition, retention, monetisation, and customer lifetime value. You will lead consultancy-style problem solving, from scoping questions to prioritising projects, structuring analysis, and delivering clear recommendations. You will build and deliver actionable performance insights that directly influence revenue, customer behaviour, and profitability. You will support the Head of Group Performance & Insights and Group Performance Directors in embedding actionable, data-driven insights into regular performance conversations. You will partner with finance and commercial teams to enhance revenue forecasting, campaign ROI, and P&L modelling. You will collaborate with central teams to embed and maintain a world-class analytics framework covering transactional, market, competitor, and customer data. Finally, you will contribute to a data-driven culture by sharing knowledge, mentoring peers, and promoting analytical best practice.

Proven experience in a commercial analytics, revenue optimisation, or strategy role within online gambling, gaming, or a similarly fast-paced digital sector. Consultancy craft - skilled in problem solving (at least five years in a commercial leadership role), hypothesis-led thinking, project prioritisation, and stakeholder engagement. Strong commercial acumen, with a deep understanding of how digital businesses generate revenue and profit. Expertise across multiple analytics domains: performance, product, operations, customer, and commercial. Proficiency in analytical tools and languages (e.g., SQL, Python, R) and visualisation tools (Power BI, Tableau). Familiarity with modern cloud data environments (e.g., Snowflake, Databricks). Excellent communicator, able to present complex data in clear, concise, and compelling ways to senior stakeholders. Highly collaborative, comfortable working across multiple teams and disciplines.