Crm Manager Malaysia Job Igaming Onsite Old Klang Road Kuala Lumpur

We are hiring a CRM Manager to lead retention strategy and grow long-term value for high-value customers. You will lead customer retention and revenue growth through lifecycle campaigns, customer insights, and team performance. This role focuses on engagement optimisation and scaling successful CRM formulas across teams. Build strong customer relationships through personalised communication and retention campaigns. Leverage AI tools to analyse customer behaviour and optimise CRM workflows. Train and develop the CRM team, improving execution quality and performance. Coordinate campaign delivery with Product, Tech, Design, VIP, and Marketing teams. Foster a knowledge-sharing culture. Own the customer engagement strategy with direct revenue impact. Freedom to test and optimise lifecycle campaigns. Visibility to leadership through performance results. Opportunity to scale successful CRM playbooks into new markets and teams.

At least 2 years of managerial experience in CRM, Account Management, Luxury Customer Service, or Telesales. Fluent in English, Mandarin, and Malay (spoken, written, and reading). Strong analytical skills for retention and lifecycle behaviour. Customer-focused, results-driven, and adaptable. Able to turn strategy into clear execution.