Consumer Insights Manager

FanDuel is seeking a Consumer Insights Manager to support the Sportsbook business unit, focusing on partnering with the Go-To-Market (GTM) and VIP teams. This role will execute high-impact research initiatives that inform launch strategy, promotional effectiveness, customer demand, and high-value player engagement. The Manager will work closely with the Consumer Insights Senior Manager to ensure research priorities align with key Sportsbook objectives and that insights are translated into clear, actionable business recommendations. Responsibilities include owning end-to-end execution of strategic research initiatives, proactively identifying insight opportunities tied to launch performance, and translating business objectives into rigorous research designs. The role requires strong analytical skills, the ability to synthesize multiple data sources into clear business insights, and proficiency in research platforms such as Qualtrics and SPSS. The ideal candidate will have 5-7 years of market research experience, strong presentation skills, and an interest in sports or gaming. A Bachelor’s degree is required, with an advanced degree preferred.

5–7 years of market research and/or consumer insights experience, experience executing complex custom research projects, strong analytical skills, strong presentation and storytelling skills, experience managing external research vendors, proficiency in research platforms such as Qualtrics, SPSS, or similar tools, advanced Excel and PowerPoint skills, ability to manage multiple projects in a fast-paced environment, interest in sports, gaming, or digital consumer businesses, Bachelor’s degree required; advanced degree preferred.