Borgata and Ocean are the only casinos to post increases in profit
Increasing costs and expenses saw profits at Atlantic City’s nine casinos fall by 3.9 per cent to $681.6m in 2025 despite revenue remaining stable, according to a New Jersey Division of Gaming Enforcement report.
It cited increases in expenses across labour, energy, and goods as affecting the year, despite the fourth quarter being the best in terms of revenue since 2018. It wasn’t all bad news. Borgata Hotel Casino generated the highest gross operating profit at $237.4m, marking a huge increase from last year of 13.8 per cent. Ocean Casino Resort was also up with a profit of $112m, marking an increase of 10.6 per cent. Profit at Hard Rock Hotel & Casino Atlantic City fell by 8.6 per cent to $123.8m as it did at the other six AC casinos.
James Plousis, Chairman of the New Jersey Casino Control Commission, said: “Atlantic City reported flat annual net revenue and lower gross operating profit during 2025, having encountered increased costs and expenses for a fifth consecutive year. While pressure felt by the casino industry has been in line with businesses at large, Atlantic City finished the year on a positive note. Fourth quarter net revenue was the highest recorded since 2018 and it is competing well for regional gaming and leisure tourists.”
The nine casinos generated $665.4m in gross operating profit, marking a fall of 1.4 per cent for the year.
Jane Bokunewicz, Director of Stockton University’s Lloyd D. Levenson Institute of Gaming, Hospitality and Tourism, said: “Atlantic City’s casino operators have been responding to competitive pressures in a variety of ways. These efforts include capital improvements and investments in marketing and promotions to distinguish themselves from competitors and stimulate consumer interest and patronage.”
“The return on these investments has been slow in its realization, partly due to external variables, like inflation, that on paper seem to have dulled the effects of these revenue-generating initiatives,” she added. “Properties have also tried to optimize (gross operating profit) by taking a careful look at their expenses. However, a lot of operational expenses, such as wages, energy prices, and the cost of goods sold, have been impacted by external factors.”
George Goldhoff, President of the Casino Association of New Jersey and of Hard Rock Hotel & Casino Atlantic City, added: “The earnings figures show a mixed and increasingly challenging environment for New Jersey’s casino industry. Hotel occupancy continued to soften, reflecting ongoing pressures on visitation. Atlantic City is facing growing regional competition, broader economic headwinds, and the prospect of additional gaming expansion in the New York City market.”
“While the industry demonstrates resilience, these figures underscore the need for operational efficiency and bolder strategies to reverse declining occupancy trends. They also highlight the urgency with which the State of New Jersey, the City of Atlantic City, the Casino Reinvestment Development Authority and all stakeholders must take immediate, comprehensive action to make the city more attractive to visitors this summer.”
In the fourth quarter, net revenue came in at $784.6m, reflecting a two per cent increase over the same quarter last year. Casino licensees reported 4th Quarter 2025 Gross Operating Profit of $124.7m, a 5.8% decrease compared to 4th Quarter 2024.
The post Increasing costs and expenses hit profits at Atlantic City’s casinos despite revenue stabilising appeared first on G3 Newswire.
Borgata and Ocean are the only casinos to post increases in profit Increasing costs and expenses saw profits at Atlantic City’s nine casinos fall by 3.9 per cent to $681.6m in 2025 despite revenue remaining stable, according to a New Jersey Division of Gaming Enforcement report. It cited increases in expenses across labour, energy, and…
The post Increasing costs and expenses hit profits at Atlantic City’s casinos despite revenue stabilising appeared first on G3 Newswire.