UK online bookmaker becomes Official Betting Partner of The Hatters
betTOM have agreed a one-year partnership with Stockport County to become the League One club’s Official Betting Partner.
The agreement builds on betTOM’s growing presence in English football and will see the online bookmaker feature prominently across Stockport County matchdays during the 2026/27 season.
betTOM branding will appear on static signage, stadium screens and LED boards at Edgeley Park, ensuring significant visibility for the brand on match day. The partnership will also give betTOM a sustained presence across Stockport County’s digital and social-media platforms, alongside access to exclusive content featuring players and staff.
The deal brings together an ambitious betting brand with one of League One’s most recognisable and well-supported clubs, as Stockport County continue their push on and off the pitch.
betTOM CEO Paul Colley said: “We’re delighted to partner with Stockport County, a club with a proud history, a passionate fanbase and real ambition for the future.
“After a promising first year in operation, we have been looking for the right opportunities to introduce betTOM to more football supporters, and Stockport County is an excellent fit. Edgeley Park has a fantastic atmosphere, and we’re looking forward to supporting the club throughout the season while building a meaningful connection with its fans.”
Stockport’s Commercial Sales Director, Ryan Green, said: “We’re pleased to welcome BetTOM to Stockport County as our Official Betting Partner. This is an exciting partnership with an ambitious brand, and it will provide BetTOM with strong visibility at Edgeley Park and across our digital channels throughout the season. We look forward to working closely with the team at BetTOM and developing a successful relationship over the coming year.”
betTOM have been operating in the UK since 2025, offering online sports betting, gaming and casino.
UK online bookmaker becomes Official Betting Partner of The Hatters betTOM have agreed a one-year partnership with Stockport County to become the League One club’s Official Betting Partner. The agreement builds on betTOM’s growing presence in English football and will see the online bookmaker feature prominently across Stockport County matchdays during the 2026/27 season. betTOM branding