Betsson is expecting to report Q4 revenue of €304m (£263.3m) alongside operating income of €53m, representing declines for both metrics year on year (YoY).
Revenue for the final three months of 2025 is due to drop from €307m, while EBIT will decline from €70m.
Betsson’s shares have slumped on the news, down 19% at the time of writing.
Betsson said the reporting period saw “continued good customer activity for Betsson with an increased number of active players compared to the same period last year”.
Geographically, Nordics revenue is set to drop from €40m to €34m and Central and Eastern Europe and Central Asia (CEECA) will fall from €132m to €120m.
However, the Stockholm-listed operator is expecting increases in Western Europe (€53m to €61m) and in Latam (€78m to €84m).
Revenue from online casino is anticipated to rise from €214m to €220m, although sports betting revenue is set to slip from €91m to €83m.
Sportsbook margin is also forecast to fall from 9.8% to 8.8%.
Revenue from licensed markets will rise from 60% to 68%, which in turn will lead to a larger tax bill.
B2B revenue is due to drop from €82m to €71m, with Betsson noting the decline was due to one of its partners having a lower revenue performance.
Bosses said the increase in regulated revenue, a weaker sportsbook performance and decline in B2B revenue all had an impact on EBIT.
Management noted: “Continued investments were made in the product and technology organisation to strengthen the customer experience and long-term competitiveness.
“An increased number of employees and non-recurring items drove higher personnel costs. Personnel costs amounted to €52m for the quarter.
“The increased personnel costs impacted profitability and EBIT for the quarter.”
During the first 15 days of January 2026, average daily revenue was up 1% versus the whole of Q1 2025.
Betsson will report its full Q4 2025 earnings on 5 February.
Pontus Lindwall, Betsson AB CEO, said: “Betsson’s business is diversified and spans across many markets. The business in general is developing positively.
“Last year, we made significant investments in product development, which is mainly done with our own employees and leads to higher personnel costs.
“I am optimistic about 2026, where I am especially looking forward to the FIFA World Cup and also to be able to start reaping the benefits of the investments we have made in product development.”
The post Betsson’s shares plunge on Q4 2025 preliminary update first appeared on EGR Intel.
Stockholm-listed perator expecting to report declines in revenue and EBIT amid rising investment costs
The post Betsson’s shares plunge on Q4 2025 preliminary update first appeared on EGR Intel.