The Chocolate Muffin Tree: Business Overview
The Chocolate Muffin Tree is a long-standing and verified Canadian content and publishing business, established over 13 years ago, specializing in high-quality backlinks and content publishing across a network of 47 active blogs. Operating under a fully remote, digital model, the business has built a strong reputation within the SEO industry for providing reliable, white-hat link placements to agencies and marketing firms worldwide.
With annual revenue of USD $8,580 and profit of USD $7,126, the business delivers a high 83% profit margin and consistent monthly income with minimal operational involvement. This portfolio of authoritative websites represents a unique opportunity for buyers seeking passive, recurring income through established digital properties with a proven track record and strong resale value.
Operational Overview
The business comprises 47 individual, high-domain-authority WordPress websites featuring unique, evergreen content across diverse topics such as education, lifestyle, parenting, and creative arts. Each site generates income through backlink placements purchased by SEO agencies and digital marketers. Transactions are processed via PayPal, with transparent financial documentation available for verification.
The entire operation requires minimal oversight. Sales are driven by repeat SEO clients, and fulfillment consists solely of publishing and maintaining approved backlinks. Hosting and renewals are the only recurring costs, and there are no paid advertising expenses or external payroll obligations.
Performance Highlights
Established Presence: Over 13 years of proven performance and stable income from long-term SEO partnerships.
Valuable Domain Portfolio: Marketplace valuation of USD $52,144 for the domains alone, based on current appraisal estimates — not included in the asking price.
Content Depth: Hundreds of unique posts across 47 live blogs, creating lasting SEO authority and credibility.
High Client Retention: Consistent demand from SEO agencies, with recurring backlink orders each month.
Reliable Payment Infrastructure: Seamless PayPal invoicing and instant settlement system already integrated.
Low Maintenance: Requires minimal daily involvement, making it ideal for investors seeking passive income streams.
Growth Opportunities
Expand Client Acquisition: Increased outreach or presence on marketplaces such as Fiverr, PeoplePerHour, and SEOClerks could immediately expand client volume.
Pricing Optimization: Introducing tiered backlink pricing and premium placements could improve margins further.
Add More Sites: The seller currently owns additional blogs beyond the 47 being sold, offering potential for expansion.
Marketing & Visibility: Establishing basic SEO, social media promotion, and email outreach could scale sales significantly.
Automation: Incorporating automated order processing tools could make the operation nearly hands-free.
Assets Included in Sale
47 Established Domains: Each site is hosted and active with unique content.
Website Files: Full WordPress access, including plugins and design templates.
Brand Assets: Logos, content archives, and email accounts.
Client Database: Long-term SEO and marketing agency client list included.
Payment Infrastructure: Fully set up PayPal system for invoicing and order tracking.
Operational Documentation: Transition guide and link maintenance protocol.
Hosting Setup: Optional transfer or support through current host (Seekahost).
Financial and Traffic Insights
Authority Score: 6
Referring Domains: 679
Total Backlinks: 9.13K
Indexed Keywords: 54
Top Organic Keywords: “What Is Applied Economics,” “Paintings For Grandparents,” “Why Can Native Americans Have Casinos,” “Asgardian Stones,” and “Applied Economics.”
These metrics demonstrate a healthy backlink profile and domain authority footprint, supporting continued credibility in SEO marketplaces.
Conditions and Terms
Existing backlinks and posts must remain active for at least 12 months post-sale to maintain link integrity, ensuring smooth continuity with current clients.
Reason for Sale
The owner is restructuring the broader business, which includes over 100 websites, and is divesting a portion of the portfolio to focus on other assets.
Why Acquire This Business
High-Profit Passive Model: 83% profit margin with low maintenance requirements.
Proven Longevity: 13+ years of sustained operation and trusted industry relationships.
Asset-Rich Portfolio: Includes 47 content-rich domains with strong market valuation.
Scalable Opportunity: Significant upside potential through marketing and automation.
Verified Financials: Documented PayPal records and live transaction proof available.
The Chocolate Muffin Tree portfolio offers a rare opportunity to acquire a stable, long-established digital publishing asset with consistent earnings, strong authority, and virtually no overhead. Ideal for both experienced digital entrepreneurs and investors seeking to expand their SEO, content, or affiliate business portfolios.
Complete business performance snapshot
This listing has been carefully reviewed by UpperMatch or an approved broker to confirm the accuracy of the information provided.
◦ Revenue
◦ Key Expenses
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