Gaming Analytics provides AI-powered tools for player analytics, slot optimisation and marketing
Aristocrat Leisure has announced the acquisition of Gaming Analytics for an undisclosed sum.
Gaming Analytics is a US-based provider of AI-powered tools for real-time player analytics, slot optimisation, and marketing automation, designed to operate alongside traditional casino management systems.
The Gaming Analytics solution is scalable technology with a seamless customer interface, designed to enable casino operators to engage more effectively with their players.
This strategic acquisition will help enhance Aristocrat’s capabilities for platform operations, particularly by providing operators with real-time data collection, analytics, and personalized player engagement across land-based operations.
Gaming Analytics CEO Kiran Brahmandam and the team of more than 30 people working across the United States, Spain, India, and Canada, have transitioned to Aristocrat as part of this acquisition. Mr Brahmandam has assumed the new role of Managing Director, Gaming Analytics within Aristocrat. Gaming Analytics will continue to support the solutions currently provided to its existing customers.
Gaming Analytics was voted as the Best Casino Software Analytics Provider in the Eilers–Fantini G2E Vendor Survey – 2025, for the fourth year running.
The survey measures how operators viewed the vendors, products, and technology presented at G2E. GA’s continued position at the top highlights the industry’s reliance on data-driven decision tools that improve accuracy, measurability, and consistency across marketing, host operations, and floor decisions.
“Operators want intelligence that improves decisions and removes friction. This recognition reflects the trust they place in our platform and the results it delivers,” said Kiran Brahmandam, Founder & CEO, Gaming Analytics
The post Aristocrat buys Gaming Analytics appeared first on G3 Newswire.
Gaming Analytics provides AI-powered tools for player analytics, slot optimisation and marketing Aristocrat Leisure has announced the acquisition of Gaming Analytics for an undisclosed sum. Gaming Analytics is a US-based provider of AI-powered tools for real-time player analytics, slot optimisation, and marketing automation, designed to operate alongside traditional casino management systems. The Gaming Analytics solution is scalable…
The post Aristocrat buys Gaming Analytics appeared first on G3 Newswire.