EveryMatrix has revealed former Vibra Gaming exec Matias Montero as its new Latam managing director.
He moves to the supplier after more than five years with Vibra Gaming. He departed the business in May of last year.
Montero served as a marketing director initially, before stepping up to become COO and then chief revenue officer.
Montero will be based Buenos Aires, Argentina. He will report into EveryMatrix group commercial director Daniel Clark.
The new Latam boss will be responsible for building out EveryMatrix’s presence in the region, building on partnerships with the likes of BetWarrior.
In August, EveryMatrix joined CIBELAE, the official branch of the World Lottery Association for 80 Hispanic American, Spanish-speaking countries, including those in Latam.
Speaking on his appointment, Montero said: “I’m thrilled to join the company and timing could not be better, with many local and international brands needing to scale up their operations as player volumes and demands for richer experiences increase, regulation continues to evolve and more innovation is required to stand out.
“This is precisely where EveryMatrix comes in with proven turnkey platform technology solutions that consistently generate results for the world’s biggest brands, overcoming operators’ biggest challenges and taking customers to the next level.
“Everything is possible and I look forward to growing our presence across the region.”
Clark added: “We’re delighted Matias has joined our global commercial team as we grow our presence in Latin America with local expertise across a multitude of disciplines.
“Our approach to market building always starts with engaging the industry’s best and brightest local talent and I’m confident that with Matias’ experience, connections and deep knowledge he will rapidly grow our turnkey platform product offering across territories we have identified as vital to our success.”
Arnold Ash is EGR’s Executive Recruitment Partner. They support ambitious organisations to identify and attract industry leading executive talent. Find out more here.
The post EveryMatrix names new Latam managing director first appeared on EGR Intel.
Matias Montero moves to supplier after helping establish Vibra Gaming as a major B2B entity in the region
The post EveryMatrix names new Latam managing director first appeared on EGR Intel.