The UK’s Gambling Commission has set out fresh proposals to redefine deposit limits and how they are communicated as it attempts to bring greater clarity and consistency to an area that has grown confusing for some customers.
During consultation for proposals to introduce mandatory deposit limits, due to come into effect on 31 October, it became clear that operators distinguishing between “gross deposit limits” (simply the total a player deposits) and “net deposit limits,” which factor in withdrawals, was confusing for some users.
In response, the UKGC has said, from 30 June 2026, online operators must provide customers with the opportunity to set a deposit limit which is based solely on the amount a customer pays into their account over a set duration.
The commission’s statement clarified: “To avoid confusion, only this form of limit may be called a ‘deposit limit’.”
The new definition does not affect operators’ ability to offer different limits, such as loss limits or limits where withdrawals are also considered.
Commission director of major policy projects Helen Rhodes said: “These further changes will also bring consistency and clarity for those consumers choosing to set deposit limits, while still supporting gambling businesses to offer customer choice for different forms of limits.”
The commission pointed out that the rules around limits were being rolled out in stages. While the deposit limits will be mandatory from the end of June 2026, other rules from the February statement will be in place from 31 October 2025. They require all gambling businesses to:
- Prompt their customers to set a financial limit before they make their first deposit and make it easy for them to review and alter their limit;
- Remind consumers every six months to review their account and transaction information to help customers maintain control of their gambling spend;
- Offer financial limits using free text at an account level to help customers set meaningful limits;
- Provide financial limit setting facilities via a link on the homepage and deposit pages which are clearly visible and accessible, with the number of clicks to reach these facilities minimalised and
- Action all customer requests to decrease a financial limit immediately.
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The post Gambling Commission redefines deposit limits first appeared on EGR Intel.
UK regulator seeks to address inconsistencies in how limits are communicated
The post Gambling Commission redefines deposit limits first appeared on EGR Intel.