On September 16, as part of the SBC Summit in Lisbon, global betting company 1xBet hosted a spectacular Legends of the Game party — an immersive event that transported leading iGaming professionals and brand partners into a world where gaming became art and reality turned into illusion.
The event was held at the unique venue La Distillerie, which was completely transformed into a surreal Game Creator’s Workshop. Exaggerated designs, living statues, distorted shapes, and psychedelic visuals evoked the spirit of Salvador Dalí’s artistry. Each room turned into an exciting quest, and after completing them, guests received playing cards. Collecting all four aces granted access to the main hall of the evening, where a surprise awaited.
In the Hall of Legends, the audience was greeted by Claude Makélélé, the legendary athlete who made a lasting impact on football history and became the gold standard for the defensive midfield position. He mingled with guests, shared stories, posed for photos, and signed autographs. Also attending the evening was 1xBet’s Strategic Advisor, Simon Westbury.
Another major highlight of the night was a performance by the iconic group Boney M. Hits like Sunny, Daddy Cool, and others turned the hall into one big dance floor, with the energy of the music becoming a vibrant focal point of the event. Guests also enjoyed a spectacular show featuring live performers. This engaging program created a unique atmosphere for productive networking. In a relaxed setting, attendees had the opportunity to speak with company managers, share experiences, and learn more about the benefits of 1xPartners — 1xBet’s flagship affiliate program. Over its 9 years of operation, it has united more than 500,000 entrepreneurs from 150 countries worldwide.
A spokesperson said: “What attracted affiliates the most were 1xPartners’ favorable terms and accessibility for beginners: lifetime commissions of up to 50 per cent from referred players, prompt support from a personal manager, over 250 payment methods, and regularly updated promo materials. Experienced professionals were offered exclusive VIP conditions and various tools to help scale their businesses. The party became a standout event on the first day of the SBC Summit.”
The post 1xBet hosted a legends’ night in Lisbon: Makélélé and Boney M starred appeared first on G3 Newswire.
On September 16, as part of the SBC Summit in Lisbon, global betting company 1xBet hosted a spectacular Legends of the Game party — an immersive event that transported leading iGaming professionals and brand partners into a world where gaming became art and reality turned into illusion. The event was held at the unique venue…
The post 1xBet hosted a legends’ night in Lisbon: Makélélé and Boney M starred appeared first on G3 Newswire.