Raketech has reported a Q4 2025 45.5% year-on-year (YoY) decline in revenue, citing changes in market conditions for its paid publisher network leading to a structured phase-out.
Revenue stood at €5.7m (£5m), while adjusted EBITDA for the period between October to December 2025 also fell 37.7% YoY to €1.1m.
Despite the decline, Raketech’s share price remained flat at SEK1.84 (£0.15) at the time of writing.
The affiliate reported in Q4 2024 that its external organic publishers saw quarter-on-quarter growth as its publisher network continued to expand.
Q4 2024’s operating loss of €47.1m shrunk to €39,000 12 months later, with adjusted operating profit standing at €189,000 in Q4 2025.
Breaking down the affiliate’s revenue by vertical, affiliation marketing fell 17.4% YoY to €3.9m, while sub-affiliation slumped 64.7% YoY to €1.8m.
As a result of this slide, CEO Johan Svensson said: “In response, and in line with our strategic focus on the organic publisher network, we discontinued the onboarding of new paid publishers during the quarter and initiated a structured phase out of the remaining paid network.
“The paid network accounted for approximately half of sub-affiliation revenues during the quarter and is expected to be a progressively smaller share going forward.”
No figure was reported for its betting and tips division after it divested its non-core US tipster and subscription assets last year.
Geographically, revenue from the Nordics fell to €4m, down from €6.4m the year prior, while the ‘rest of Europe’ dropped 21.5% YoY to €304,000.
Revenue from the US declined 22.8% YoY to €653,000, with ‘rest of the world’ revenue experiencing the sharpest decline of 73.4% YoY to €755,000.
New depositing customers saw a drop of 51.6% YoY to 13,553.
Reporting Raketech’s full-year 2025 figures, revenue fell 47.4% YoY to €27m, while adjusted EBITDA dropped 30.1% YoY to €5m.
Svensson noted the affiliate was strengthening its foundations for long-term value creation and was sharpening its focus.
He said: “We continue to advance our platform-first strategy through the ongoing development of our technology platform, affiliation cloud.
“The platform integrates Raketech-owned publishers together with sub-affiliation and external publishers into a unified system, enabling more efficient operations, improved data utilisation and faster execution of our commercial strategy.
“Development activity remains high, with an ambitious roadmap focused on expanding functionality and automation across the platform.
“We will continue to sharpen our focus on returning to growth through the phase out of the paid publisher network and improving performance across our Nordic affiliation marketing assets.
“Looking ahead, focus remains on advancing affiliation cloud, including targeted platform enhancements and expansion of the organic publisher network, supporting sustainable long-term value creation.”
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The post Raketech phases out paid publisher network as Q4 revenue slumps 45% first appeared on EGR Intel.
CEO Johan Svensson says decision was made to half of onboarding new paid publishers, as affiliate reports revenue decline to €5.7m
The post Raketech phases out paid publisher network as Q4 revenue slumps 45% first appeared on EGR Intel.