Deleurde: Business Overview
Deleurde is a high-end B2B and B2C eCommerce brand specializing in premium tableware and hospitality accessories. Launched in France in 2022, the brand has quickly earned a trusted reputation among luxury restaurants, boutique hotels, and discerning private customers across Europe, North America, and the Middle East. Operating on a streamlined dropshipping model through Shopify, the business is fully remote, profitable, and ready to scale. With a low-cost, high-margin setup and a strong product-market fit in the luxury hospitality segment, Deleurde represents a rare opportunity to acquire a niche brand with global reach, loyal clientele, and solid fundamentals.
Key Financials (January to December 2025)
Annual Revenue: USD $30,130
Annual Profit: USD $11,904
Average Monthly Revenue: USD $2,510
Average Monthly Profit: USD $991
Profit Margin: 40%
Average Order Value: USD $513
Fulfillment Rate: 100%
Refund Rate: 0%
Email Subscribers: 5,257
Top Performing Month: September 2025 with $7,098 revenue and $3,020 profit
Operating Costs: Primarily limited to Shopify subscription and minimal advertising (~$100/year)
What Makes Deleurde Unique
Deleurde has positioned itself at the intersection of design, quality, and hospitality service—offering curated collections of professional-grade tableware optimized for upscale restaurants and refined households. With a Domain Authority of 10, over 120,000 annual page views, and a consistent SEO-led traffic model, the brand runs with near-zero ad spend while maintaining profitability. All products are shipped via a trusted European supplier with whom a direct relationship is included in the sale. This partnership includes daily fulfillment, personalized quality control, and the ability to rapidly source new SKUs, enabling agile category expansion.
Key Business Highlights
Market Reach: Primary customers located in France, followed by the U.S., Switzerland, Belgium, China, and the Middle East
Client Base: Mix of Michelin-starred restaurants, boutique hotels, casinos, and private households seeking premium hospitality products
Product Focus: Premium porcelain serveware and accessories with potential to expand into complementary SKUs such as glassware, linens, and barware
Customer Experience: High AOV of $513 per order with an average of 2 items, a 0% refund rate, and full fulfillment reliability
Traffic Sources: 55% Organic Search, 40% Direct, with no dependency on paid media
Operational Simplicity: No warehousing or inventory risk due to lean dropshipping model with built-in logistics and quality control
Digital Presence: SEO-optimized with 301 indexed keywords, 579 backlinks, and 126 referring domains
Growth Opportunities
B2B Sales Expansion: Direct outreach to luxury hospitality groups, event venues, and international hotel chains can drive wholesale volume and recurring orders
Product Line Diversification: High demand for glassware, linens, and complementary table decor opens immediate expansion potential using the current supplier
Paid Acquisition: Proven organic success could be rapidly accelerated through Google Shopping, Meta Ads, and retargeting campaigns
SEO Investment: Strong baseline authority enables significant upside through dedicated keyword and content campaigns
Brand Development: Opportunity to evolve Deleurde into a full-scale design-forward hospitality brand with in-house collections, private label, and designer collaborations
Geographic Expansion: The business is well-positioned to grow into the U.S. and Asia-Pacific markets where high-end hospitality demand continues to surge
Supplier Relationship Included
A major advantage in this acquisition is the direct transfer of Deleurde’s established supplier relationship. The supplier manages daily fulfillment with hands-on care—personally ensuring packaging standards and resolving any issues such as broken or missing items. Replacement shipments are handled without delay, and the supplier is available to source new product categories upon request. This relationship provides the operational backbone for high service quality, customer satisfaction, and efficient scaling.
Assets Included in Sale
Shopify storefront and backend
All website and product files
Brand assets including logo, design templates, and visual identity
Email subscriber list with over 5,000 opted-in contacts
Social media accounts (1,000+ combined followers)
Supplier contracts and fulfillment pipeline
SEO data, domain authority, and content positioning
Post-sale support and documentation provided by the founder
Why Acquire Deleurde?
Deleurde offers a turnkey opportunity for operators, agencies, or product entrepreneurs to take over a profitable, well-positioned, and respected eCommerce brand in the premium hospitality sector. With strong foundational metrics, zero paid ad dependency, a premium audience, and a lean fulfillment model, the brand is both capital-efficient and ripe for growth. Whether scaling through B2B partnerships, product expansion, or paid growth channels, Deleurde is an exceptional launchpad for further international success.
Reason for Sale
The founder is selling to focus on new ventures. The business has been built to run efficiently with minimal time requirements, high margins, and a strong brand presence—creating a seamless opportunity for the next owner to grow and scale rapidly.
Complete business performance snapshot
Ownership seeks to recoup a significant investment made over the last two years and secure a mode…
This listing has been carefully reviewed by UpperMatch or an approved broker to confirm the accuracy of the information provided.
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